Full info forSECURITY
| Application ID | 1-2058-59499 |
| Status | IE Pass |
| Prioritization Number | 1139 |
| TLD (#13) | SECURITY |
| IDN Translation (#14b) | -- |
| Applicant (#1) | Defender Security Company |
| Website (#5) | http://www.defenderdirect.com |
| Application Type | |
| Type | Standard |
| Contested | yes |
| Contested Numbers | 1 |
| GAC Early Warning | no |
| Cultural, Linguistic or Religious | no |
| dotBrand | no |
| Trademark Class A | class 42 (tech services, dev HW, SW) |
| Trademark Class B | class 45 (legal, social & personal services) |
| Trademark Class C | |
| Industry Keyword | internet |
| Remark | To establish an online extension that is immediately identifiable, secure, and exclusive for entities and individuals showcasing their online identity |
| Availability Data | |
| Sunrise Period: | fromunknown tounknown |
| Landrush Period: | fromunknown tounknown |
| GoLive: | unknown |
| Registration Policy | |
| Restricted | no |
| Restrictions | |
| Backend Provider | Afilias |
| Registry Website | |
| Keyword | |
| Keyword | yes |
| English Meaning | -- |
| Appeal Ranking | 3 |
| Appeal Remark | Will indicate secure online environment. Trust expression for businesses. |
| English | yes |
| Spanish | no |
| Portuguese | no |
| French | no |
| Italian | no |
| German | no |
| Dutch | no |
| Swedish | no |
| Danish | no |
| Mandarin | no |
| Russian | no |
| Location | |
| Region | North America |
| Country | United States |
| Community (#19) | -- |
| Geographic (#21a) | -- |
| Geographic Category | -- |
| IDN | |
| IDN (#14) | No |
| A-label (#14a) | -- |
| Translation (#14b) | -- |
| Script Code (#14d) | -- |
| Allows ASCII | yes |
| Applicant | |
| Applicant (#1) | Defender Security Company |
| Website (#5) | http://www.defenderdirect.com |
| Applicant Address (#2) | 3750 Priority Way South Drive Indianapolis IN 46240 United States [US] |
| Applicant Phone (#3) | 00 317 810 4720 |
| Applicant Fax (#4) | 00 317 810 4723 |
| Legal Form (#8) | S Corporation |
| Exchange Symbol (#9a) | |
| Parent Company (#9b) | |
| Joint Venture Partners (#9c) | |
| Primary Contact | |
| Name (#6) | Mr. Robert Williams |
| Title (#6) | Vice President of Internet Marketing |
| e-mail (#6) | rob.williams@defenderdirect.com |
| Secondary Contact | |
| Name (#7) | Catherine George |
| Title (#7) | Assistant Controller |
| e-mail (#7) | george.williams@defenderdirect.com |
| Mission / Purpose (#18a) | |
| The .SECURITY TLD is being established to accomplish the following mission and purpose: To establish an online extension that is immediately identifiable, secure, and exclusive for entities and individuals showcasing their online identity under a TLD that directly communicates secure and security-related content; and managing the domain name in a manner fitting the high integrity and security policy requirements in .SECURITY. Under this mission .SECURITY will be operated as a critical public resource in an open, responsible, stable and secure manner with the highest level of technical security resources and mechanisms that are aligned with technical advancement and innovation. Defender Security will engage in activities, other than registry services as described in response to question #23, that will benefit the online security-related industries, such as launching a dedicated Premium Channel under .SECURITY that includes: - A list of premium names corresponding to generic terms that will be reserved for the registry to use for promoting the TLD using Defender Security’s existing diverse and innovative business activities. - A list of regional or locally focused premium names that will be reserved for the registry to focus on local marketing efforts and to develop destinations dedicated to the security community and clients searching for security-related information and businesses. These sites will be developed in partnership or agreement with local entities that are responsible for security activities. All participants must adhere to an open policy that allows inclusion of all security-related businesses and entities that fulfill the .SECURITY Policy. - A list of premium names corresponding to security-industry names will be reserved and developed internally to bring innovation to Defender Security’s existing activities or in strategic partnership with leading security-related entities. Partner selection criteria for some of the premium keywords can include RFP or an auction mechanism with the pre-requisite of fulfilling the criteria set forth in the .SECURITY Policy. Defender Security is currently involved in, and reserves parts of its profit to numerous social benefit programs such as: • The Service Project Challenge that engages Defender employees in their communities in ways aligning with the Defender culture. Employees form teams of 5-10 people and select a non-profit organization to serve and win Defender donated prize money for their charities. • Defender continued support of Big Brothers Big Sisters of Central Indiana, where Defender Security has challenged itself to have more than 100 additional employees volunteer to become big brothers and big sisters in 2012. • Increased participation in Habitat for Humanity program targeting a build of 100 homes across America in 2012. This program follows the successful YWAM (Youth With a Mission) program that Defender employees regularly participate in, which allows employees to volunteer, largely at the company expense, to build homes in Latin America and the Dominican Republic. • Defender is a proud sponsor of Junior Achievement, Make-a-Wish Foundation and many other charitable organizations and giving platforms. One of the core passions driving Defender’s charitable efforts across the country is Defender’s credo of “ever expanding influence” and the belief that meaningful change starts on the inside of a person or organization and works its way out. When we work on improving ourselves, creating great systems and developing our leadership skills, our ability to influence others increases and continues to build upon itself. This increased influence improves our ability to achieve meaningful and lasting results. Defender will continue these core principles, and through extension to its Advisory Committee, find beneficial ways of including .SECURITY in such activities and⁄or including security focused activities in its current programs. Defender Security will operate .SECURITY in a consistent manner with the following principles: stewardship, integrity, social responsibility, community involvement, transparency, standards compliance and development, entrepreneurship and innovation. The mission⁄purpose is consistent with ICANN’s Affirmation of Commitments (AoC) including: - “ensuring accountability, transparency and the interests of global Internet users” in regards to security, “enhancing the operational stability, reliability, resiliency, security, and global interoperability of the DNS” and “promoting competition, consumer trust, and consumer choice” while “adequately addressing consumer protection, malicious abuse, and rights protection issues” (http:⁄⁄www.icann.org⁄en⁄about⁄agreements⁄aoc⁄affirmation-of-commitments-30sep09-en.htm). .SECURITY mission⁄purpose guiding principles: STANDARDS OF COMPLIANCE, SECURITY, RESILIENCY, AND STABILITY Afilias is the DNS Registry provider for .SECURITY. Details of technical and operational capabilities matching the .SECURITY mission are provided in responses to questions #24-44. COMPETITION, INNOVATION, FAIRNESS, AND CONSUMER CHOICE The entire security-related industry can register .SECURITY domains if they agree to the TLD’s terms of use aligned with .SECURITY’s mission. This open registration process provides fairness in .SECURITY domain availability, gives security-related entities an advantaged branding position, and avoids anti-competitive or anti-trust concerns. As described earlier, the Premium Channels will invigorate the competitive landscape and nurture innovation in both the security and domain space. INTELLECTUAL PROPERTY PROTECTION AND TRUST Defender Security has developed policies to protect intellectual property, fight malicious conduct and ensure .SECURITY domains are allocated in fair methods so that security-related entities and Internet users are assured the highest level of trust and authenticity when they visit a .SECURITY domain. Phased launches provide rights holders a first-come in the .SECURITY Sunrise, auction of multiple initial Landrush domain inquiries, and eventually allows all stakeholders of the security-related industries to register. All registrants must adhere to restricted Use, Name and Anti-Abuse policies that will be monitored to prevent bad practices existing in the Security Community. Dispute mechanisms, compliance efforts, and data validation processes will provide an added level of trust. Defender Security will conduct reviews of the security level, data validity, applicability, usability, and overall security industry satisfaction with the TLD. Results will be published publicly for feedback and we look forward to providing review results and expertise in the ICANN Post-Launch New gTLD Review. |
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Be informed about the status of applicationSECURITY
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We understand that the roll out of the new gTLD’s is a long process and you may be undecided on the specific domain you wish to pursue. Nonetheless, if you would like to be informed about the progress of a particular new gTLD, and all essential elements (policies, pricing, launch schedules, and registration deadlines), request a follow up and join our watchlist. Alternatively, let us review your business/situation and supply you with a customized solution fitting your individual needs.
File an objection for applicationSECURITY
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Express your interest for a domain name under the extensionSECURITY
An Expression of Interest allows you to submit a non-binding interest in registering the specific domains most relevant to you. By doing so, we can provide you with up-to-date information about launch schedules, pricing, policies, and ensure you avoid missing registration deadlines. Prior to the release of your domain name under a new gTLD, we will let you know and we can assist you in turning your Expression of Interest into a binding registration order, or cancel your Expression of Interest. Whilst we will endeavor to secure your desired domain for you, please note that we cannot guarantee a successful registration. It is important to acknowledge that multiple registration phases will take place. For more information, please refer our FAQ’s. All Expression of Interest’s are free of charge and legally non-binding.
Additionally, let us review your business/situation and supply you with a customized solution fitting your individual needs.
Contact us to know more: