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Full info forMARKETING

Application ID 1-855-23003
Status Withdrawn
Prioritization Number 826
TLD (#13) MARKETING
IDN Translation (#14b) --
Applicant (#1) Uniregistry, Corp.
Website (#5) http://www.uniregistry.com
Application Type
Type Standard
Contested no
Contested Numbers 3
GAC Early Warning no
Cultural, Linguistic or Religious no
dotBrand no
Trademark Class A class 35 (advertising, business admin, consultancy)
Trademark Class B
Trademark Class C
Industry Keyword business
Remark For people and companies in the marketing industry, .MARKETING is exactly what they do. .MARKETING will offer a meaningful domain for this industry as well as an identifiable online location all Internet users will recognize as they seek information regarding marketing services.
Availability Data
Sunrise Period: fromunknown tounknown
Landrush Period: fromunknown tounknown
GoLive: unknown
Registration Policy
Restricted no
Restrictions
Backend Provider ISC
Registry Website
Keyword
Keyword yes
English Meaning --
Appeal Ranking 3
Appeal Remark Very specific. More identifiable industry based new gTLDs available
English yes
Spanish yes
Portuguese yes
French yes
Italian yes
German yes
Dutch yes
Swedish no
Danish yes
Mandarin no
Russian yes
Location
Region Europe
Country Cayman Islands
Community (#19) --
Geographic (#21a) --
Geographic Category --
IDN
IDN (#14) No
A-label (#14a) --
Translation (#14b) --
Script Code (#14d) --
Allows ASCII yes
Applicant
Applicant (#1) Uniregistry, Corp.
Website (#5) http://www.uniregistry.com
Applicant Address (#2) 3-110 Governors Square
1361 GT
Grand Cayman Grand Cayman KY1-1108
Cayman Islands [KY]
Applicant Phone (#3) +13457496263
Applicant Fax (#4) +13457466263
Legal Form (#8) Exempted Corporation
Exchange Symbol (#9a)
Parent Company (#9b)
Joint Venture Partners (#9c)
Primary Contact
Name (#6) Bret Alan Samuel Fausett
Title (#6) President
e-mail (#6) bret@internet.pro
Secondary Contact
Name (#7) Mr. Frank Taylor Schilling
Title (#7) Managing Director
e-mail (#7) contact@uniregistry.com
Mission / Purpose (#18a)
THE .MARKETING TOP-LEVEL DOMAIN

Marketing is the process of creating and delivering information that has value for customers and clients. For people and companies in the marketing industry, .MARKETING is exactly what they do. .MARKETING will offer a meaningful domain for this industry as well as an identifiable online location all Internet users will recognize as they seek information regarding marketing services. .MARKETING will convey a strong sense of a web publisherʹs content.

DNS-based addressing brings with it unique advantages for branding Internet-based resources with semantic meaning and easily communicable and remembered labels. Domain Names are mnemonic devices, designed to help users remember and invoke the ʺlocationʺ of web sites, email servers, and the like (as opposed to having to remember IP addresses). The addition of many new, semantically meaningful, TLDs will enhance this mnemonic function, helping users to discover pertinent resources, differentiate among stored links, and remember how to reach sites they have visited before.

Top-level domains with specific semantic meaning, like .MARKETING, will thrive when operated by a neutral registry-services provider like Uniregistry. A neutral registry does not provide preferential registration opportunities to any particular market participant, create anti-competitive rules that prevent domain name registration by competitors, or become so deeply involved in the target market that its presence as the registry services provider creates the appearance of impropriety or bias. Uniregistry always will act as a neutral services provider for .MARKETING.

A specialized top-level domain string, like .MARKETING, immediately conveys the purpose for which the user is seeking to access a site. Registrants who might get lost in a larger, undifferentiated TLD, and who seek to convey the specific purpose of the site or services, or who are unable to find a satisfactory SLD within existing TLDs, will find it easier to reach potential users.

.MARKETING will be a specialty gTLD, with a flat pricing structure and fixed renewal costs, with no material price increases for the first five years. This moderately priced namespace is designed to offer registrants an attractive, competitive registration alternative or complement to existing registrations for the purpose of specialized content.

The registry will strive to bring value to both the users seeking information about marketing and the registrants who offer marketing services by providing directory services, traffic-generation toolkits, and search-related functionality from central registry-operated resources designed to promote the .MARKETING top-level domain and the companies, organizations, and individuals choosing to register .MARKETING names.

The registry will implement safeguards to intellectual property interests, while fostering socially and commercially productive growth of its name-space for registrants, stakeholders, and Internet users.

ABOUT UNIREGISTRY

Uniregistry Corp. is a new venture formed by established domain name industry veterans to serve as the delegated registry services provider for the .MARKETING top-level domain.

The mission and purpose of Uniregistryʹs .MARKETING gTLD is to be the pre-eminent general and generic Top Level Domain (gTLD) choice for marketing professionals and businesses.

We want registrants in .MARKETING to build their Internet services on a platform designed for long-term security, stability, and predictability in Internet naming. We will provide a sound foundation for registrants and their registrars by offering world-class technical infrastructure, excellence in organizational management, and low-cost, predictable pricing.

Consistent with the policies defined by ICANNʹs original Consensus Policy, ICP-1, that gTLD registries ʺare trustees for the delegated domain, and have a duty to serve the community,ʺ we believe that the registry should be managed both for the benefit of the individuals and companies that will choose to register domain names as well as Internet users worldwide. The honor of serving these constituents carries with it the obligation to work closely with ICANN, its component bodies and supporters, governments, and the registrants that will choose a .MARKETING domain name for their Internet identity.

Uniregistry founders have a rich history of service to domain name registrants and have channeled their efforts and long-standing culture of service into this application. Their vision for serving Uniregistryʹs registrants and users and the broader Internet Community is to:

- Establish and execute against high technical standards for registry reliability, security, and stability;
- Bring transparency and neutrality to all registry policies, rules, pricing, and processes;
- Provide increased registration choices and functionality to registrants;
- Research and enable technical achievements in the domain name system (ʺDNSʺ) to foster the development of new services and enhanced security; and
- Put the domain name registrantʹs and end-usersʹ interests in a secure, stable, and predictable service at the heart of all its efforts.

Uniregistry plans to succeed by offering the benefit of domain name selection, at low fixed costs, to a wide spectrum of specialized interests among the potential registrant population worldwide. We believe that a variety of niche market gTLDs, each serving its focused group of registrants will create a stable foundation for a new registry and create material pricing competition for the benefit of all registrants.

Registry operations will be performed by Internet Systems Consortium, Inc. (ʺISCʺ). ISC is the worldʹs preeminent expert in implementation and operation of the Domain Name System and related technologies. ISCʹs domain name software is the reference standard against which all other domain name systems are measured. ISC has been a vanguard in the expansion of the Internet.

ISC has been, and continues to be, one of the worldʹs most important organizations entrusted to provide the Internetʹs essential infrastructures, deeply involved in the development of DNS, DNSSEC, IPv6, DHCP, and BIND. ISC operates the F-root server, one of the 13 root server complexes on the Internet. Since shortly after its founding in 1994, ISC has maintained 100% up-time for F-root and today the servers that implement F-root process approximately 25% of the Internetʹs root traffic. ISC has one of the worldʹs largest operational deployments of DNSSEC. Members of ISCʹs team are among the small group of trusted holders of global master DNSSEC key components.

If you wish to download the application information pertaining to this new gTLD, please select your download preference below: 1) A PDF compilation of the information provided by eBrand Services will be generated for you.; 2) The public portion of the application made available by ICANN will be generated.

PDF

Download public portion of application

Be informed about the status of applicationMARKETING

Do you want to be kept up to date with the application status for a domain under a new gTLD?

We understand that the roll out of the new gTLD’s is a long process and you may be undecided on the specific domain you wish to pursue. Nonetheless, if you would like to be informed about the progress of a particular new gTLD, and all essential elements (policies, pricing, launch schedules, and registration deadlines), request a follow up and join our watchlist. Alternatively, let us review your business/situation and supply you with a customized solution fitting your individual needs.

File an objection for applicationMARKETING

eBrand Services has designed a series of defensive approaches to ensure that rightholders can object applications of new gTLD that affect their interests asserting prior rights over certain string or Trademark. Contact us to know more:

Express your interest for a domain name under the extensionMARKETING

An Expression of Interest allows you to submit a non-binding interest in registering the specific domains most relevant to you. By doing so, we can provide you with up-to-date information about launch schedules, pricing, policies, and ensure you avoid missing registration deadlines. Prior to the release of your domain name under a new gTLD, we will let you know and we can assist you in turning your Expression of Interest into a binding registration order, or cancel your Expression of Interest. Whilst we will endeavor to secure your desired domain for you, please note that we cannot guarantee a successful registration. It is important to acknowledge that multiple registration phases will take place. For more information, please refer our FAQ’s. All Expression of Interest’s are free of charge and legally non-binding.

Additionally, let us review your business/situation and supply you with a customized solution fitting your individual needs.

Contact us to know more: