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Full info forLIDL

Application ID 1-1123-60314
Status IE Pass
Prioritization Number 1569
TLD (#13) LIDL
IDN Translation (#14b) --
Applicant (#1) Schwarz Domains und Services GmbH & Co. KG
Website (#5)
Application Type
Type Standard
Contested no
Contested Numbers 1
GAC Early Warning no
Cultural, Linguistic or Religious no
dotBrand yes
Trademark Class A class 31 (agricultural, live animals, fruits, veg, plants)
Trademark Class B class 29 (meat, fish, processed fruits & veg)
Trademark Class C class 32 (beer, non-alc beverages)
Industry Keyword retailer
Remark one of the largest retail groups in Europe. The Schwarz Group deploys activities under – amongst others – the KAUFLAND and LIDL brands. The companies in the Schwarz Group serve customers in more than 20 countries where they operate, generating a turnover of more than EUR 60 billion in 2011. They directly or indirectly employ 310.000 employees.
Availability Data
Sunrise Period: fromunknown tounknown
Landrush Period: fromunknown tounknown
GoLive: unknown
Registration Policy
Restricted yes
Restrictions dotbrand
Backend Provider Open Registry
Registry Website
Keyword
Keyword no
English Meaning --
Appeal Ranking 0
Appeal Remark Reserved for company and affiliate use only.
English not applicable
Spanish not applicable
Portuguese not applicable
French not applicable
Italian not applicable
German not applicable
Dutch not applicable
Swedish not applicable
Danish not applicable
Mandarin not applicable
Russian not applicable
Location
Region Europe
Country Germany
Community (#19) --
Geographic (#21a) --
Geographic Category --
IDN
IDN (#14) No
A-label (#14a) --
Translation (#14b) --
Script Code (#14d) --
Allows ASCII yes
Applicant
Applicant (#1) Schwarz Domains und Services GmbH & Co. KG
Website (#5)
Applicant Address (#2) Stiftsbergstrasse 1
Neckarsulm 74172
Germany [DE]
Applicant Phone (#3) +49 7132 94 299366
Applicant Fax (#4) +49 7132 94 2659
Legal Form (#8) GmbH & Co. KG (like a limited liability partnership)
Exchange Symbol (#9a)
Parent Company (#9b) Schwarz Finanz und Beteiligungs GmbH und Co. KG
Joint Venture Partners (#9c)
Primary Contact
Name (#6) Mr. Max Killinger
Title (#6) Director (Geschaeftsfuehrer)
e-mail (#6) max.killinger@sbg.de
Secondary Contact
Name (#7) Mr. Thomas Treutler
Title (#7) Director (Geschaeftsfuehrer)
e-mail (#7) thomas.treutler@sbg.de
Mission / Purpose (#18a)

The Applicant, Schwarz Domains und Services GmbH & Co. KG, is a member of the Schwarz Group of companies, one of the largest retail groups in Europe. The Schwarz Group deploys activities under – amongst others – the KAUFLAND and LIDL brands. The companies in the Schwarz Group serve customers in more than 20 countries where they operate, generating a turnover of more than EUR 60 billion in 2011. They directly or indirectly employ 310.000 employees.
According to the Applicant, the mission and purpose of the .LIDL gTLD are manifold, as will be further explained below:
1) first and foremost: securing and protecting one of the Schwarz Group’s key brands (“LIDL”) as a gTLD;
2) reflecting one of the Schwarz Group’s most important trading brands, LIDL, at the top level of the DNS’ hierarchy;
3) providing stakeholders of the Schwarz Group with a recognizable and trusted identifier on the Internet. Such stakeholders include:
a) subsidiaries in various countries;
b) about 10.000 stores;
c) suppliers;
d) affiliate partners;
e) sponsors;
f) prospective and current customers and
g) employees and directors of the Schwarz Group
4) providing stakeholders with a secure and safe Internet environment, under the control of the Applicant, in which they are able to obtain information from and communicate with the Applicant and where they are able to obtain genuine information provided by members of the Schwarz Group.
5) providing a central point of access that is useful and secure where prospective and current customers of the Schwarz Group (in particular prospective and current customers of its LIDL stores) might utilize services, such as finding information, engage in e-commerce, etc., currently offered through ccTLDs such as for example http:⁄⁄www.LIDL.de, www.LIDL.fr. www.LIDL.it, www.LIDL.es etc.

If you wish to download the application information pertaining to this new gTLD, please select your download preference below: 1) A PDF compilation of the information provided by eBrand Services will be generated for you.; 2) The public portion of the application made available by ICANN will be generated.

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