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Full info for中文网

Application ID 1-1939-78147
Status IE Pass
Prioritization Number 35
TLD (#13) 中文网
IDN Translation (#14b) website in chinese
Applicant (#1) TLD REGISTRY LIMITED
Website (#5) http://internetregistry.info
Application Type
Type Standard
Contested no
Contested Numbers 1
GAC Early Warning no
Cultural, Linguistic or Religious no
dotBrand no
Trademark Class A class 41 (education, entertainment, sporting, cultural)
Trademark Class B class 35 (advertising, business admin, consultancy)
Trademark Class C
Industry Keyword generic
Remark Chinese consumers don’t need the purpose of Dot Chinese Website explained to them. The relevance of the TLD is clear and intuitive. When Chinese consumers search Baidu of Google for the Chinese language version of an international website, they use the search term + the Chinese word for “Chinese Website” — the same characters as Dot Chinese Website. Dot Chinese Website is the natural home for Chinese language news and media sites. The Chinese phrase 中文网 (“Chinese language website”) is the utterly standard phrase that communicates to Chinese netizens that the site is localized into Chinese. Like the Chinese characters for Dot Chinese Online, the characters for Dot Chinese Website have been validated by hundreds of the most famous localized Chinese sites on the web. Brands, corporates and publishers as diverse as Nokia, MSN, Reuters, Jay Chou, the NBA, Eminem, CNBC, IMDb, Real Madrid, Samsung, the United Nations, the BBC and scores of others are already using 中文网 in their names. Quoted from the application: The top level domain is .中文网 representing the meaning ʺWebsite in Chineseʺ using Chinese Characters (Herein referred to as .WEBSITE). .WEBSITE will be globally commercialized to provide a competitive alternative to existing generic TLDs and to other new TLDs
Availability Data
Sunrise Period: from2014-01-17 to2014-03-17
Landrush Period: from2014-03-20 to2014-04-21
GoLive: 2014-04-24
Registration Policy
Restricted no
Restrictions
Backend Provider Afilias
Registry Website
Keyword
Keyword yes
English Meaning website in chinese
Appeal Ranking 2
Appeal Remark Competition from more identifiable strings.
English no
Spanish no
Portuguese no
French no
Italian no
German no
Dutch no
Swedish no
Danish no
Mandarin yes
Russian no
Location
Region Europe
Country Ireland
Community (#19) --
Geographic (#21a) --
Geographic Category --
IDN
IDN (#14) Yes
A-label (#14a) xn--fiq228c5hs
Translation (#14b) website in chinese
Script Code (#14d) Hans
Allows ASCII
Applicant
Applicant (#1) TLD REGISTRY LIMITED
Website (#5) http://internetregistry.info
Applicant Address (#2) FITZWILTON HOUSE, WILTON PLACE
FIRST FLOOR
DUBLIN D2
Ireland [IE]
Applicant Phone (#3) +358 20 155 8862
Applicant Fax (#4) +358 20 155 8869
Legal Form (#8) Limited company
Exchange Symbol (#9a)
Parent Company (#9b)
Joint Venture Partners (#9c)
Primary Contact
Name (#6) Mr. Michael Lerer
Title (#6) Application Manager
e-mail (#6) suomen-home@sedari.com
Secondary Contact
Name (#7) Mr. Arto Juhani ISOKOSKI
Title (#7) Director Business Development
e-mail (#7) arto.isokoski@16100.fi
Mission / Purpose (#18a)
Model: The proposed TLD is an unrestricted, open Top Level Domain (TLD). The top level domain is .中文网 representing the meaning ʺWebsite in Chineseʺ using Chinese Characters (Herein referred to as .WEBSITE). .WEBSITE will be globally commercialized to provide a competitive alternative to existing generic TLDs and to other new TLDs. The TLD will be run as a commercial venture for profit with a network of registrars and a low-cost platform for ongoing management.

Mission:
The applicant intends to position the .WEBSITE TLD as a broadly distributed alternative to .COM, .NET and .BIZ and other widely used TLDs. Utilising the power of the TLDʹs semantic meaning and 3 character format the applicantʹs mission is to:
* create a viable and competitive alternative to existing TLDs
* develop the IDN space at the top level of the Internet, in turn facilitating utility of the Internet for non-latin script users
* expand opportunities matching needs of the Chinese speaking community worldwide
* support the geographic and linguistic expansion of the Internet
* facilitate differentiation on the Internet through self-selection by registrants who wish to allocate their Internet presence to a particular TLD
* enhance accessibility and equal opportunities for new Internet user communities and migrating registrants
* improve registry and registrar protocols for the benefit of consumers
* apply exemplary standards of community commitment and leading corporate social responsibility leadership to the operation of a TLD registry

Mission in Context:
ICANN has set out a number of goals regarding the introduction of new generic top-level domains (TLDs). Among the most important of these are the following:
1. The need to maintain the Internetʹs stability, and especially the protection of domain name holders from the effects of registry or registration-system failure.
2. The extent to which approval of the application would lead to an effective proof of concept concerning the expansion of the number of top level domains including:
* the diversity the proposed TLD would bring to the top level of the Internet to include fully open top level domains, restricted and chartered domains with limited scope, commercial domains, and personal domains
* support of a variety of business models and geographic locations.
3. The enhancement of competition for registration services at the registry and registrar level.
4. The enhancement of the utility of the DNS.
5. The extent to which the proposal would meet previously unmet needs.
6. The importance of appropriate protections of the rights of others, including intellectual property rights in connection with the operation of the TLD, especially during the start-up phases.
Purpose:
The purpose of this TLD is to:
* advance the goals of ICANN as set out above
* fulfill the TLDʹs mission as stated above.

If you wish to download the application information pertaining to this new gTLD, please select your download preference below: 1) A PDF compilation of the information provided by eBrand Services will be generated for you.; 2) The public portion of the application made available by ICANN will be generated.

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